The project involved redesigning the website and migrating existing content, with the goal of connecting the brand’s heritage to a modern vision. A new visual identity was created, featuring a minimalist design and a soft, unconventional color palette to stand out. The logo for "Reziprok Ventures" was designed with flexibility to accommodate future sub-brands like "Reziprok Society" and "Reziprok Habitat." The website subtly referenced the mobility sector while integrating a contact form for easy accessibility.